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Victorias Marketing

Funnels, email nurture and CRM systems that turn enquiries into clients.

For consultants, advisers and professional service firms with webinars, a mailing list and enquiries, but no clear system to convert them.

happy female consultant

Trusted by Forward-Thinking Brands

Most firms are wasting 60–70% of the money they spend generating leads because enquiries are never nurtured into consultations.

You are already generating interest. People attend your webinars, download your resources and enquire about your services. But without a structured follow-up system, most of those leads never become clients.

You have leads, but they do not book

Your follow-up is inconsistent

Your webinar ends where the opportunity should begin

You do not know where enquiries are falling through

How We Work

DIAGNOSE

We review your current marketing, webinar process, email follow-up and CRM to identify where leads are dropping off.

You will receive:

  • Funnel and nurture audit
  • Review of your webinar and consultation process
  • Key conversion gaps and opportunities
  • Clear recommendations and priorities

DESIGN

We map out a simple system to move leads from enquiry to consultation.

This includes:

  • Your ideal lead journey
  • Email nurture sequence
  • Webinar-to-consultation funnel
  • CRM structure and automations

DELIVER

We launch the system for you, then help you refine it over time.

This can include:

  • Landing pages and booking pages
  • Email sequences and automation
  • CRM setup
  • Reporting and optimisation

Services

Webinar-to-Consultation Funnel Setup

Turn webinar registrations and attendees into booked consultations.

AUD 2,000 one off

Includes:

  • Webinar registration landing page
  • Reminder and follow-up email sequence
  • Consultation booking page
  • CRM automation setup
  • Lead tagging and segmentation
  • Basic reporting dashboard
  • Step-by-step guide for handover

Lead Nurture Email System

Build a consistent follow-up process that keeps leads engaged until they are ready to book.

AUD 2,000 setup + AUD 500/month

Includes:

  • Nurture strategy
  • 5–10 automated emails
  • Audience segmentation
  • CRM integration
  • Monthly review and optimisation

Webinar Content Repurposing Package

Turn one webinar into weeks of content that keeps generating leads after the live session ends. Best for a 45–90 minute webinar.

AUD 1,200/webinar

Includes:

  • 1 branded lead magnet or summary PDF (2–4 pages)
  • 2–4 short-form videos or reels
  • 5–8 social media posts
  • 3–5 quote graphics or carousel slides
  • 1 email to send to your mailing list after the webinar
  • Suggested CTA linking back to a consultation booking or lead magnet
* We will work with the tools, platforms, website you already have where possible, taking into account the ongoing costs of maintaining and using them. If needed, we can also recommend alternative tools that fit your budget and business needs.
happy female consultant

Who needs Loyalty Marketing?

  • Service businesses and consultants with repeat client potential

  • Businesses relying too heavily on paid acquisition

  • Founders who want predictable, repeat revenue instead of one-off sales

Our Expertise: Strategy & Marketing System Design

At Victorias Marketing, we specialise in empowering boutique and growing businesses with robust marketing strategies and system designs. Led by Rafi Sartin—an experienced fractional Chief Marketing Officer and strategist—our consultancy focuses on delivering clarity, direction and actionable frameworks. With a Master’s in Marketing from Western Sydney University and hands-on expertise in franchising, education, service brands and consulting, Rafi ensures every engagement is grounded in proven marketing principles and tailored for your industry. We don’t just offer advice; we architect the systems and strategies that underpin long-term brand growth, leaving the day-to-day execution to you or your in-house team. Our approach is ideal for businesses seeking a partner to craft bespoke marketing blueprints, not just run campaigns.

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Get in Touch with Victorias Marketing

Enquire today to discover how a tailored marketing approach can support your business growth.

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